A design sprint is a structured step by step system for solving big problems as a team in one week. It is a practical solution to the messiness of working in a group.
Developed at Google Ventures, it’s a “greatest hits” of business strategy, innovation, behavior science, and more—packaged into a battle-tested process that any team can use.
You can fast-forward into the future to see your finished product and customer reactions, before making any expensive commitments. It gives your team a shortcut to learning without building or launching, so you can say goodbye to bulky and long projects.
This is how a SPRINT works:
On Monday, you’ll map out the problem and pick an important place to focus.
On Tuesday, you’ll sketch competing solutions on paper.
On Wednesday, you’ll make difficult decisions and turn your ideas into a testable hypothesis.
On Thursday, you’ll hammer out a high-fidelity prototype.
And on Friday, you’ll test it with real live humans.
What can SPRINTS be used for? Business model validation, organizational change, digital transformation, and increasing sales, to name a few.
A SPRINT is not about innovation or being “out there” it’s just about solving a problem in a straight forward way.
If you’re ready for your first SPRINT or want to know more about it, message me at email@example.com
Leiry from Cerro de Plata